The Chamber of Commerce of Metropolitan Montreal

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Google Ads training – Introduction to digital media buying (beginner level)

The essential tools to succeed on the web Training The workshop will be held in French.

Registration deadline: May 5, 2020

Important: Each participant must have a laptop computer and access to a Google Analytics account.

Principal Sponsor



Why take this training?

This training is intended for companies that wish to:

  • Understand how the tool works;
  • Connect the different Google tools together;
  • Choose keywords and configure them in a relevant way;
  • Write advertisements;
  • Measure the impact of their marketing decisions.

Take advantage of this training to gather valuable information that will help you avoid costly pitfalls in your activities.

What will you learn?

  • The different metrics and KPIs of the tool;
  • The different possible advertising channels;
  • Best practices for success on the web.

Who is this training for?

  • B2B and B2C companies with a website and a Google Ads account;
  • Marketing or communication directors;
  • Marketing or communication coordinators;
  • Sales directors.


Members Non members
Ticket(s) $95 * $130 *

Contact et informations

By phone:

514 871-4001


Louise Lauzon
Head, International Market Development
514 871-4002, ext. 6227

No cancellations or refunds as of 48 business hours before the event. Participant substitutions are accepted until the event is held. Please send cancellation notices by email at


Plaza Centre-Ville (édifice EVO)

777 Robert-Bourassa Boulevard
Montréal, QC
H3C 3Z7

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In collaboration with:

Acclr, through its international trade department, receives financial support from Canada Economic Development for Quebec Regions

Affiliated with the World Trade
Centers Associations


Canada Economic Development   World Trade Centers association (WTCA)

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